The Atlanta Decorative Arts Center (ADAC) has transformed its 550,000-square-foot campus through a strategic expansion that added five premier showrooms and secured commitments from twelve distinguished design firms in the first quarter of 2025. This development marks a significant evolution in how design professionals collaborate and conduct business in the Southeast region.
The expansion introduces notable brands including BlueVision Home, which incorporates advanced technology into its showroom experience, and Edgar-Reeves Lighting, the campus’s first dedicated lighting showroom. Caracole and Quadrille have expanded their regional presence with improved daily access, while Samuel & Sons brings exclusive luxury trim offerings to the design community. Multi-functional design is increasingly relevant in these showrooms, as they reflect the modern consumer’s desire for adaptable solutions.
Notable brands bring advanced technology, dedicated lighting solutions, and exclusive luxury offerings to expand regional design resources.
With the campus maintaining a 90% leasing rate, these additions reflect sustained market demand for premium design resources.
The Design Studios initiative demonstrates particularly strong momentum, with over 50% of newly announced studios committed before opening. The 12,500-square-foot second-floor expansion accommodates twelve premier design firms through bespoke buildouts tailored to varying needs. Notable new tenants include Brittany Cason Interior Design, C. Weaks Interiors, Claudia Stimmel Interiors, Forbes Masters, and Joy Street Design, reflecting the high-quality talent attracted to the campus.
The studio footprint now exceeds 50,000 square feet, supporting over 40 curated workspaces equipped with shared conference rooms, kitchenettes, and thoughtfully designed common areas.
This strategic proximity between showrooms and studios creates unprecedented opportunities for spontaneous collaboration. The campus design intentionally nurtures an environment where industry professionals can connect without leaving the premises.
The area near The Hungry Peach café has emerged as an informal networking hub, while shared amenities throughout the campus promote the exchange of creative ideas among designers, architects, and brand representatives.
The expansion positions ADAC as the Southeast’s preeminent design destination, offering access to an increasingly diverse portfolio of furnishings, textiles, décor, lighting, and technology. BlueVision Home’s 3,500-square-foot showroom specifically addresses the growing demand for intelligent lighting fixtures and motorized shade solutions among luxury residential projects.
Design firms benefit from direct collaboration with brand experts across multiple categories, amplifying their ability to serve a broader spectrum of clientele. The high pre-commitment rates for both showrooms and studios signal a robust pipeline for continued growth.
As the design sector experiences increasing sophistication in its demands, ADAC’s investment in creativity, community, and business development represents a calculated response to regional industry growth.
This expansion may truly mark a turning point for design firms seeking collaborative environments that combine premium resources with strategic networking opportunities.